Bitrix24 is not really a CRM, but rather a platform for managing a company. I’m talking about the platform because Bitrix24 includes various features: resource management, project management, document management, CRM, collaboration, HR, etc. It may be good, but it brings some complexity, not exactly what you want.
At the CRM level, Bitrix24 offers an advanced solution for managing market interactions (prospectuses, customers, partners, etc.) at the level of contacts, observations, emails, phone calls, tasks, and meetings. It seems to be an advanced contact management where the user can import / export contacts, segment the market and generate activity reports. In fact, the main panel is the “activity Stream” where everyone finds all their past, present and planned activity.
More interesting are the functionality of the trading area, which allows you to create and send offers (based on the catalog of goods, discounts, etc.), as well as to invoice customers. Accounts can be personalized. I haven’t found information on the site on how to integrate a financial accounting app, but I don’t think it can be too complicated. There are many small companies that need “accounting CRM” and such features are highly appreciated.
Bitrix24 also includes Social CRM functionality through integration with various social media channels through which users can interact directly / in real time with the interested public. The solution also offers a “web form Builder” for creating online forms. Several models are available, but they can be customized to the user’s taste (text, image, rules, etc.). These forms make it easy to interact with visitors and collect contacts, leads, etc.