We have all experienced the frustration of typing a search into Google and wondered why the results are returned so different or seemingly unrelated to the search query. Despite significant advances in technology over the past several Digital Marketing Companies Nottingham decades, many of us do not know much about effective Google search using a search operator. In fact, truth be told, when I started this job in Bamboo Nine, I do not understand anything about them either. But to make my job more efficiently, I have to learn, and let me tell you - it has changed the way I searched on Google for the better!

Google is a very effective research tool and, when used optimally, you can achieve anything. Google search operators are the bread and butter of an effective SEO specialist. Therefore, it is important that you learn as much as you are about to look for a provider to get the best out of Google and the best results for your clients.

What is the Google Search Operator?
Before we go any further, I think it might be a good idea for me to explain what search operators. A search operator is a character, or a character set, which is used to narrow the focus of a search engine query to achieve a more smooth. They are quite intelligent, the operator uses to great success during the search of their research for content, blog posts news, keywords or when researching their competitors.
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Google search operators help us to improve our standard Google search capabilities with fine tuning them to show only relevant results to our exact request. This saves hours of time you spend scrolling through pages and pages of online content to find that the relevant articles, blog posts or competitor Weather - trust me!

So, without further ado, let’s look at the most common search operators that Google so you can get to the search.

Symbolic Search Operator
There are many symbols that you can use in your Google search to improve them for the results you want to see. Let’s look at them below.

Quotation mark “”
These symbols are not only used to write speeches, they also can be used when searching in Google. By putting a word or phrase in quotes, Google’s results will only produce the same words in the same order as you have put in quotes. This search is ideal if you are looking for a specific word or phrase.

underline _
the bottom line can be used effectively when searching for keywords. Simply type the underscore between the two keywords and Google will give you a few keywords suggested that thought would be important from a user perspective. The search operator works only in Incognito mode.

Asterisk *
the asterisk is a little beauty of symbols that can be used as a placeholder in every case wildcard is unknown. This is a great search operators for those who are not sure a certain part of the query. When you type an asterisk next term, Google will try to find the best match for words as possible.

Minus Symbol -
When you use a minus symbol before a word or site in your Google search, excluding Google sites with the information from the search results. This is especially useful for words with multiple meanings and save you spend most of your day rolling through Google unrelated results.

Pipe Operator |
Pipeline operator works the same way with the word OR. When you separate words with either pipe or OR operator Google will either look Digital Marketing Agencies in Nottingham for the first word, the second word, or both. This is an effective method to separate words in the title and a Google search.

The range operator ..
Two full stop which otherwise called as Range Operator.